Retail Sales Patterns and Trends Across Nebraska Counties and Localities (EC3013)

This report updates and expands on the earlier report, Retailing Patterns and Trends Across Nebraska, 1990–2005. It provides an up-to-date assessment of retail patterns and trends for the various size communities as well as the counties of the state. In so doing, we hope this analysis can provide local community leaders, policy makers, and businesses a basis for: (1) understanding retailing patterns and their community’s retail health compared with neighboring localities as well as over time; (2) doing in-depth comparative analysis using the extensive data collected and computed in the appendices; and (3) identifying possible strategies and policies for increasing retail trade in their respective areas.